Team Dimension Data

Making the world a better place by getting more people on bikes

We're excited to announce our partnership with Team Dimension Data, which will see riders for both the WorldTour licensed team and the Continental team wearing ASSOS for the next three years. Racing has been in our DNA since the birth of the brand in the late '70s, and having product feedback from riders at this top level assists us with innovation and pushing the limits of advancements in cycling apparel. However, the roots of our partnership really lie in one aligned mission, which is to get more people on bikes. The team's support of the Qhubeka Charity is changing lives through bicycles, and from this shared passion stems an exciting new chapter.